Legal · updated 1 November 2026
Privacy policy
What we keep about you, why we keep it and how to ask us to delete it. Written in plain English.
01
What we collect
Your name, contact details, date of birth, medical history and the notes and X-rays from your visits.
02
Why we keep it
To treat you safely, to remind you about appointments and to meet our legal duty to keep dental records.
03
Who can see it
Only the clinicians treating you and our front desk team. We never sell your details or use them for adverts.
04
How long we keep it
Dental records for 11 years after your last visit, or until a child turns 25. Booking emails for 2 years.
05
Your rights
You can ask for a copy of your records, ask us to correct them, or ask us to delete anything we are not required to keep.
06
Talk to us
Email privacy@tidewell.example or ask at the front desk. We reply within one month, usually within a week.